The Hello Bar is a simple notification bar that engages users and communicates a call to action.

Want to be more successful on Facebook?

Find out how by downloading our free, one-hour recording, TOP Secrets: Facebook for Travel and Tourism. In this call, TOP Managing Director Andy Hayes speaks with social media maven and Facebook expert Mari Smith about the dos and don’ts of being a tourism brand on one of the world’s largest social networks.

Did You Know?

  • Facebook is the world’s third largest virtual country.
  • The average user spends 25 minutes per session on Facebook – that’s a long time!
  • Facebook is the world’s largest photo-sharing application.

Social media is a massive shift in the way we engage, interact and communicate with each other and there’s a huge potential for everyone, so get started – you have to start somewhere, so why not Facebook?

Facebook for Travel and Tourism

What You’ll Learn

During the discussion between Andy and Mari, you’ll pick up a number of top tips and secrets for making your Facebook presence a success, including:

  • Some facts and figures about Facebook and what makes it a very unique social network.
  • Tips for how to get started with a Facebook Fan Page for your brand
  • Information on the rules and regulations you need to know to be a commercial entity on Facebook
  • Suggestions for how to be more effective on Facebook, including starting from the “inside out”
  • Ways for finding other great fan pages you can check out for examples on how to improve your own Facebook presence

In short, they’ll answer the two key questions small business owners want to know:

Do I need a Facebook Fan page?  What would I do with it once I have one?

Get Started

You can download the MP3 (be sure to right click and select ‘Download As’), or use the widget below to play the call in your Internet browser.

For reference, you can also download the call transcript (PDF – right click and select ‘Download As’) to follow along with the recording.  The transcript has been edited for brevity, so be sure to listen to the full recording for all the tips and tweaks!

Want further help with your Facebook Strategy?

While this call does a deep dive into Facebook, make sure that your Facebook presence is integrated into an overall strategy with our How to Nail Travel Marketing in Unfamiliar Territory DIY guide that discusses a few other advanced topics, as well as several other important social networks and the information to evaluate them to decide if they are a good fit for you.

We also offer a Facebook Fan Page Jumpstart consulting package which will help you put your best foot forward on Facebook. If you want hands-on advice to make the most of your Facebook presence, this package is perfect for you.