In This Issue

• A Word from Andy
• A Note about Tourism Currents
• Latest Articles

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A Word From Andy

June 15th, 2010 | En Route to New York City

Hi Everyone,

How are you doing? I’m seeing lots of entrepreneurial adventures working well – such as the “pop up shop” here in the UK (where empty real estate is being used as temporary space for testing new ventures). But I also hear grumblings about the economic recovery. Most people seem to be pretty busy – things are raging hot here – so I’m quite positive. Here’s to a great summer, folks!

We’ve got lots of great things cooking in the oven. One is some new online public relations (PR) resources, another is a new DIY guide, “Why Your Website S***s, and How to Fix It.” I’m co-authoring it with a web design maven, and I’m thrilled to be working on it – it’s going really well. Coming to a newsletter near you soon.

All the best,

Andy

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A Note about Tourism Currents

Last month we caught up with Sheila Scarborough and Becky McCray from Tourism Currents, a education curriculum focused at giving small tourism businesses the knowledge they need to market online. It’s more of a classroom-style education, and they’re gearing up for enrollment this month. If you missed the call, listen in here, otherwise if you want to see the curriculum and decide if it might be something for you, click on the banner below:

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Latest Articles

Don’t miss some of the fantastic articles recently featured on the site, including:

• How to Restore the Trust Factor Online – conversions are always lower online than in the real world. Here are a few tips to get those browsers into buyers.

• Are you blogging with a strategy? – an oldie but a goodie. Our blog coaching programme seems to be overwhelmingly popular these days, so I thought I’d mention this one.
• Hospitality, Tourism, and the Reciprocity Effect – getting to the heart of of what travel marketing is REALLY about.

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